How to increase the value of a house with Home Staging in Moraira

Before a real estate property is offered for sale, it is necessary to prepare it so that it looks its best.

A home staging process makes the images, videos, virtual tour and face-to-face visits more attractive and captures the attention of buyers, who are able to observe the full potential of the property.

What is home staging?

The concept of Home Staging or “staging” is to act on the rooms of a property, to present it in an attractive way, enhancing its strengths and minimising its weaknesses, without hiding them. It does not amount to a renovation, but requires a process of cleaning and depersonalisation, before applying a touch of interior decoration.

This increases the value of the property, or at least the visitor’s perception of it, generating greater interest.

The results are very eye-catching, as you can see in the “before” and “after” images:

How is the Home Staging process carried out?

The staging of the property, or “Home Staging”, consists of carrying out these actions:

• Cleaning and depersonalizing,
• Organizing the decorative elements with design and styling techniques.
• Fixing flaws and eliminating elements that generate “noise”, through the appropriate use of colours, proportions, symmetries, distribution, lighting..
• Putting the rooms in order, neutralizing the spaces, in order to be able to emote with Neuromarketing techniques, creating experiences that remain in the memory.
• Create a professional photographic report, with image and/or video editing.

Home Staging for a villa for sale in Moraira

Different types of Home Staging

Depending on the resources, needs and urgency of the action, the Home Staging can be:

• Express Home Staging:

It is a quick and simple service, using few elements for the improvement of the photographic report, which then disappear from the property.

Therefore, it is a limited aesthetic improvement, which does not remain when the interested parties visit the property in person.

It is aimed at homes in a good state of conservation, clean and tidy, without personal elements and with uncluttered surfaces.

• Basic home staging:

This is a very common service for properties for sale in good condition, taking advantage of the existing furniture in the property.

We provide the material to dress the rooms, such as small furniture, textiles, lighting, paintings, decorative elements, props, for the report.

The staging is left for a period of time, while the reports are being carried out and visitors are being received.

• Complete home staging:

Full Staging is a service for both sale and rental, for uninhabited homes, as in the case of inheritance.

These are usually homes in a poor state of conservation, which require deep interventions, by guilds and even reforms.

It is usually necessary to use new material, which remains in the property.

A complete decorative project is carried out, providing space distribution plans, renderings of rooms, cost estimates, as if it were a refurbishment.

• Home Staging in empty housing high standing:

This is a service for refurbished or newly built homes.

It requires the purchase of new furniture, styled according to the profile and standard of living of the potential client.

A complete decorative project is carried out, dressing up the rooms in detail, leaving them just as they appear in the photographic report.

Hispania Homes specializes in home staging in luxury villas in Moraira and Costa Blanca North:

Home Staging in the sale process in Moraira

For the selling owner of a property in Moraira, contracting the services of an estate agent with the capacity to act as a home stager offers the following advantages:

• Differentiation from the competition.
• Improvement of the image of the villa.
• Perception of greater value in the property.
• Security, peace of mind, confidence in the work carried out.
• More visitors interested in the property.
• Reduction of time on the market.
• Reduction of arguments to reduce the price of the property.
• Positive return on investment.

Home Staging is an investment, especially when purchasing furniture and decoration that stays in the property.

On the other hand, from the buyer’s point of view, home staging achieves the following:

• Fall in love at first sight.
• Get an idea of the size and possibilities of the rooms.
• See the potential, especially in empty homes or homes with outdated furniture.

Example of Home Staging in a villa in Moraira

Do I need Home Staging to sell my house in Moraira – Costa Blanca?

If you want to achieve the value your property deserves on the market, you need to dress it up for the occasion.

Not all buyers have spatial vision. When a buyer sees a 2D floor plan or a property that has not been reformed, is empty or in poor condition, they are not able to imagine the possibilities offered by the property, preferring to see other properties.

In addition, when a buyer is looking on the internet, they tend to compare images of properties, leaving those in poor condition or without an improved image in a bad place.

Consumers are used to seeing images on social networks and are influenced by trends, with an attractive visual appearance, so they reject the reality of homes that are not refurbished or have poorly maintained images.

The “empty house syndrome” makes the buyer not imagine living in that space; home staging helps them to have a sense of home.

And this is not just us saying this. Statistics show that home staged properties are sold in less time and for a higher value.

Do you want us to help you with the sale of your property in Moraira – Costa Blanca?

Contact us and we will provide you with this and other techniques.

At Hispania Homes we specialise in managing the sale and purchase of high value properties on the Costa Blanca North.